Research & Insights

Amobee In-Flight Optimization transforms how healthcare marketers maximize their media spend. Learn how.

Stay up to date with the latest audience trends powered by Amobee's Brand Intelligence. Learn more.

It’s harder than ever for advertisers to locate a target audience, control ad frequency, and get the most value out of a campaign. Learn how technology is used to help solve the problems of cross-screen planning.

Leverage Amobee’s DSP to reach those highly engaged customers and drive optimum performance for your next live sports event advertising opportunity. Download to learn more.

Discover premium back to school content with access to premium publishers Download to learn more.

The narrative needs to move beyond cost as the benchmark and shift to attention, frequency management, and understanding reach overlap. Learn how technology is used to guide us through a fragmented landscape.

Elevate your analytics with a tool that brings data and intelligence to the heart of your campaign decisioning. Download to learn more.

Amobee’s Data Science and Engineering teams improve "platform-wide" CPA by 33% by upgrading the algorithm that predicts Action Rate to make it more accurate by utilizing machine learning. Check out the results.

Stay up to date with the latest audience trends powered by Amobee's Brand Intelligence. Learn more.

Enhance brand awareness with travel content from premium publishers. Download to learn more.

Linear TV Planner, underpinned by allocation-based decision science, is purpose-built for media investment in supply-constrained inventory. Download to learn more.

See how Lexus and Walton Isaacson extended campaign reach to multicultural car-buyers and achieved a 30% increase in conversions.